I have several guilty pleasures-chief among them: Riverdale, a CW TV drama I watch every single week, without fail, when it's on air. I'm a binge-watcher through and through; I never watch things live. But Riverdale, with all its twists, turns and jaw-droppingly ridiculous drama, practically demands a different viewing treatment. And I live for it.
The Betty and Veronica store, an online boutique inspired (like Riverdale) by the Archie comics, combines my chief guilty pleasure with another major one: shopping. Rarely am I happier than when I'm seated in front of my computer, watching a new episode of Riverdale, while online shopping during commercial breaks. (Throw in a bowl of Cinnamon Toast Crunch, and the scenario really can't be beat.)
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The Betty and Veronica store offers a new way for fans to enjoy Riverdale-one that isn't limited to a single hour every Wednesday night. Thanks to designs by Rachel Antonoff and Christian Francis Roth, I can buy loungewear that makes me feel like a member of the Riverdale Vixens cheerleading squad, office-appropriate button-downs that strike the right balance between kitschy-cute and fashion-forward, and cropped sweatshirts that let me declare allegiance to my favorite characters.
It's an experiential (and surprisingly stylish) kind of fandom that makes an already-fun phenomenon even more so. The store is basically a girly-retro hub that celebrates the most wonderful parts of Riverdale (and the original Archie comics)-its leading ladies.
Not to mention, "Betty and Veronica" is a great place to turn when you realize you're only a few weeks out from Halloween and still in dire need of a costume. The best part: The store's full of cute, affordable, comfortable and pop-culturally relevant stuff. So even in the worst-case scenario, you'll end up with a last-minute costume that's anything but lame-and one you can wear again and again (namely, the next time a Riverdale season finale airs).
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Regardless of why you're shopping the Betty and Veronica store, you're sure to find something absolutely delightful to add to your closet. Ahead, our 21 favorites-all of which would look great on Halloween (and every single day that follows).
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